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For Teens

Staying Safe from Impersonation Scams Online

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Impersonation

What is an impersonation scam?

An impersonation scam is when someone pretends to be a person or organisation you trust. It could be a bank, the police, a delivery company, or even someone from your family or friend group. But they are not who they say they are. They are pretending to get your money or personal information.

They might send a message that sounds serious or urgent. The goal is to make you panic and act quickly without thinking.

Why does this matter to young people?

Scammers do not just target adults. Teenagers can be contacted through messages, emails, phone calls or DMs. Sometimes the scammer says someone you care about is in trouble. Other times they pretend to be an official or a friend who needs help.

It is designed to confuse you or make you feel sorry for them, so you do what they ask.

How to spot an impersonation scam

Here are some warning signs to look out for:

If you notice any of these things stop and ask an adult you trust.

What you can do to stay safe

What to do if a scam has already happened

If you have already replied to a scam or sent money.

Good to know

In the UK banks may refund people who have been scammed. This can be up to eighty-five thousand pounds. But only if the scam is reported quickly and you tried your best to stay safe.

The best way to protect yourself is to talk about these scams learn how they work and always ask for help if something feels wrong.

Real stories, real impact.

Older woman

An older woman received a WhatsApp message impersonating her daughter, claiming a lost phone and urgently requesting £1,600 for a late work invoice. The scammer used her daughter’s name and photo to feel familiar, but she called her daughter on the usual number, confirmed it was fake, and sent no money. She blocked and reported the number in WhatsApp, informed her family, and asked her bank for advice on stronger protections. Her story was later featured in UK media to warn others about WhatsApp impersonation (“Hi Mum”) scams.

Where to get help

Childline

24/7 support for young people 0800 1111 www.childline.org.uk

Ditch the Label

One of the UK’s biggest anti-bullying charities www.ditchthelabel.org

The Mix

Mental health & online safety support for under-25s www.themix.org.uk

NSPCC

Support for children and parents www.nspcc.org.uk

Report Harmful Content

Report stuff that breaks community rules or laws www.reportharmfulcontent.com

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