Your child’s digital safety starts with knowledge.

Molly was a bright and creative teen from London who died by suicide in 2017 after being exposed to large volumes of self-harm and suicide-related content on Instagram and Pinterest. Molly had also experienced online bullying from classmates. Her family only discovered the extent of what she had viewed after her death. An inquest later concluded that social media "contributed more than minimally" to her death.

Though older than the child focus of most campaigns, Brodie’s case in Australia is a pivotal example of workplace bullying with an online twist. Her co-workers relentlessly bullied her in person and on Facebook, calling her names, mocking her appearance, and isolating her. She took her own life in 2006. The severity of her experience led to “Brodie’s Law,” making serious bullying a criminal offence in Victoria.

Meghan, a 13-year-old girl from the UK, began receiving abusive comments on her TikTok videos about her weight, clothes, and appearance. Some users even created fake accounts to mimic and mock her. She started missing school, became depressed, and eventually deleted all her social media. Her mother helped her report the abuse and sought counselling. Meghan now speaks out at her school about online kindness.